Thursday, December 12, 2019
Impact of Technology on Customers-Free-Samples-Myassignmenthelp.com
Question: Discuss about the Impact of technology in Bendigo and Adelaide bank and Impact of technology for customers. Answer: Company Overview The Bendigo and Adelaide bank is chosen for this study. This bank has started its journey way back in 1958. After that in 1877 the South Australias Hindmarsh Building Society has been formed which is based on the principle of home ownership. After that there are almost 80 companies have been integrated in order to develop the Bendigo and Adelaide Bank group. This is the bank which has around 60 ASX companies under its name having more than 99,000 shareholders (Arts, van der Wal and Adams 2015, p.529). This is considered as the 5th largest retail bank having more than 7200 staffs that are helping around 1.6 million customers in order to achieve their financial goals. The vision of this bank is to connect with the customers by helping them with excellent quality services they provide it to the customers and by helping the communities where the bank should be operating. This bank actually develops a sense of trust and honest culture in order to provide the high quality services and gain loyalty from the customers. Impact of technology in Bendigo and Adelaide bank With the evolution internet there is a rapid change in the technology to be taking place in this era of globalization. Due to globalization most of the companies are using innovation in their technology in order to make the staffs get adopted with the changes in the technology. It is seen that in these days the banking organizations have a huge positive impact on the different aspects of this bank (Moradi-Motlagh, Valadkhani and Saleh 2015, p.191). The internet technology is suddenly help in making the services to be done at ease and it provides flexibility to the services provided to the customers. The internet technology is also making the managers and the top management to use the qualitative information and facts in a coherent way and they can openly communicate with statistics on any issues relevant to this bank under study (Martins, Oliveira and Popovi? 2014, p.7) The internet technology is also useful in enhancing the overall profitability of this bank with developing transpar ency in the banking activities which are performed by the employees. The internet technology is also useful in making the management to induce innovative solutions to the different issues highlighted in this bank. The negative impact of internet technology is basically the security. In the banking sector there are huge financial and confidential data sets are there. So with the rapid use of internet the security of the financial data for this bank might get under threat. The security is made at the highest standards in order to manage the confidential and financial data for this bank (Feizollahi et al. 2014, p.607) Impact of technology for customers The internet technology has also influenced the customers in a positive way. Due to the internet technology the customers becomes convenient enough to have the appropriate use of the internet. They can be easily accessible to the different services provided by Bendigo and Adelaide bank (Maffey et al. 2015, p. 532). The customers should also get varied options from where they can select the services. The negative impact of this internet technology on customers is the adaptability of the digital technology for the staffs. As with the digital technology there are employees who could not found themselves comfortable with the banking operations References Li, Y., Allan, N.D. and Evans, J.R., 2015. An analysis of Australian Banks Operational Risk Events using evolutionary techniques. Moradi-Motlagh, A., Valadkhani, A. and Saleh, A.S., 2015. Rising efficiency and cost saving in Australian banks: a bootstrap approach.Applied Economics Letters,22(3), pp.189-194. Feizollahi, S., Shirmohammadi, A., Kahreh, Z.S. and Kaherh, M.S., 2014. Investigation the effect of internet technology on performance of services organizations with e-commerce orientations.Procedia-social and behavioral sciences,109, pp.605-609. Martins, C., Oliveira, T. and Popovi?, A., 2014. Understanding the Internet banking adoption: A unified theory of acceptance and use of technology and perceived risk application.International Journal of Information Management,34(1), pp.1-13. Maffey, G., Homans, H., Banks, K. and Arts, K., 2015. Digital technology and human development: A charter for nature conservation.Ambio,44(4), pp.527-537. Arts, K., van der Wal, R. and Adams, W.M., 2015. Digital technology and the conservation of nature.Ambio,44(4), pp.661-673.
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